1 in 4 adults (25%) will use credit or Buy Now Pay Later (BNPL) options over Christmas.

 It is estimated that an extra €70,773,300 will be spent over Christmas by people using credit vs. those not.  ...
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Adults in Ireland will spend over €458 million on Black Friday and Cyber Monday deals this year.

With Black Friday coming up on the 24th of November, 62% of adults plan on buying from stores and online...
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63% of adults think that with Trump being elected as the next US President will be negative for Ireland.

More than 1 in 10 (11%) are now more likely to vote for a current coalition party given Trump’s election....
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64% of adults think the world will be a more dangerous place with increased regional conflicts with Trump as US President.

Over half (58%) of adults think with Trump as President it won’t create an environment for a ceasefire in the...
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Adults in Ireland will spend €71.5 million on Halloween this year which is an increase of €22.5 million compared to pre-Covid levels.

The majority of adults in Ireland (65%) will stay home for Halloween night this year and give gifts to callers....
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News

With Pancake Tuesday coming on the 14th of February, Lemon and Sugar remain the most popular toppings for Irish families.

January 30, 2023
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A recent nationwide survey by iReach Insights showed that 82% of all adults picked either Sugar or Lemon juice as the their favourite toppings across both males and females. Nutella is the 3rd most popular topping nationwide, followed in 4th by Maple Syrup.  Uniquely in Munster, Banana toppings are more popular than Maple Syrup. Only […]