Our Research Panels

Our proprietary panels put real Irish consumers and business decision-makers behind every project — engaged in ways that reduce survey fatigue and deliver insight you can act on, not just data.

Proprietary iReach Research Panels

Nearly 40,000 members strong, our panels sit at the heart of every project — across Digital and Online, Face to Face, and our iReach Conversations research platform.

iReach Consumer Decisions Panel

Consumer Decisions Panel

  • The longest-running and most robust consumer panel in Ireland
  • Over 40,000 engaged adult members
  • Take part via Face to Face, Telephone and Online methods
  • Highest participant satisfaction scores of any Omnibus in Ireland
  • Powers the iReach Nationwide Consumer Omnibus
  • 1,000 nationally representative responses per wave
  • The only Omnibus in Ireland run at least twice monthly
  • Sample boosts available for hard-to-reach consumer segments
  • Costs start from €400 (ex VAT) per question

Business Decision Makers Panel

Business Decisions Panel

  • Over 9,000 business decision-makers, comprising:
    • 3,000 small SMEs (under 50 employees)
    • 3,000 mid-sized SMEs (51–150 employees)
    • 2,000 larger SMEs (151–250 employees)
    • 1,000 enterprise and public sector organisations (250+)
  • Hybrid methodology across Online and Telephone, with cost savings passed on to you
  • Analysis available by company size, region and industry
  • All-inclusive pricing covers fieldwork, data analysis, reporting and participant incentives
  • Partner and Stakeholder Research supported

Introduction to iReach Specialist Research Panels

iReach has built research communities and panels ensuring we survey consumers and business decision-makers in the most efficient and impactful way.

We engage our members in fun and interactive ways to reduce survey fatigue and deliver robust and actionable insights to our clients. Specialist Panels include Youths, Mums, Foodies and Families.

Watch the video for more information on our Consumer and Business Panels and our twice monthly Omnibus.

 

Visit iReach Conversations .com or Straw-Poll .ie

iReach has developed an integrated network of Websites to engage with Consumers in Ireland, NI and GB

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